Vision Zero Los Angeles RFQ for Community-Based Outreach and Education

UPDATED: Monday November 14, 2016

 

Applications are in! Thank you to everyone who submitted. We are looking forward to reviewing everything, and will be following up in mid-to-late December with any additional information for applicants. If you have any immediate questions, don’t hesitate to e-mail rfq@carsla.net or visionzero@lacity.org. Links to materials are included below for reference only. Thank you!

 

DOWNLOAD THE NEW RFQ HERE! (FOR REFERENCE ONLY)

DOWNLOAD THE Q&A HERE! (FOR REFERENCE ONLY)

 

### Information below from Friday October 28, 2016 ###

Today, the Los Angeles Department of Transportation (LADOT) and the Department of Cultural Affairs (DCA) released an updated Request for Qualifications for community-based outreach and education to support the City’s commitment to Vision Zero.

Since the release of the initial RFQ on Monday, October 17, new information has been received from the funding and programming partners, resulting in an increase in total funds available by $50,000, to $300,000. Ten high-fatality corridors on the City’s High-Injury Network will be identified as Vision Zero Priority Corridors, primarily based on where engineering and enforcement solutions are planned for implementation. Each Vision Zero Priority Corridor will receive up to approximately $30,000 to fund organizational activities for this education and outreach effort.

New guidelines have been released in an updated RFQ, the application worksheets are available via this Google form, an updated Q&A document is available, and the application deadline has been extended to Friday November 11by 4pm. The application is very simple in nature, and should take only 20 – 30 minutes to complete, after the completion of a cover letter and securing references. To make it easy Any organization is invited to apply!

The community-based education and outreach efforts that are funded through this program may be accomplished by performing one, or several, of the following strategies:

 

Developing community-specific traffic safety education materials using local and cultural vocabulary;

 

Leading interactive activities that involve participation by residents in the area;

 

Creative interventions along the identified corridor(s), that may include (but are not limited to) graphics, visuals, or temporal projects that raise awareness on the issue of traffic safety

 

Iterative processes that develop a project using on-going, continual engagement to inform and refine a finished product and/or program

 

Applicants may be community-based organizations of any type (e.g. educational, health, social services, arts-based, cultural, etc.), who may work independently or in collaboration with like minded organizations or individuals within the targeted community.

Selected applicants will conduct initial baseline activities, develop and implement educational projects or interventions, and conduct final evaluation activities that will accomplish the goals and deliverables outlined in the grant agreement between the Office of Traffic Safety and the Los Angeles Department of Transportation.

The City’s Vision Zero Education Subcommittee has already invested in the development of a citywide media campaign, which will include campaign collateral and other messaging material that may be used in this effort. While the final message has not yet been developed, activities will be in line with the Vision Zero Education and Outreach Strategy, accessible at the following link: Vision Zero  Education and Outreach Strategy.

 

Criteria for Selection

Qualifications will be reviewed based upon the following criteria.

  • Past experience(s) with community-based projects
  • Past success(es) with partnerships
  • Past experience(s) with innovation and creative community engagement
  • Background of sound and responsible fiscal practices
  • Understanding of the Vision Zero program, goals, and principles

 

Vision Zero Community-Based Outreach and Education Project Schedule

Specific engagement activities will develop from a planning phase that will occur after the contract has been awarded.

  • RFQ Released (October 17)
  • Questions regarding the RFQ (submitted by 11:00am on October 24 to rfq@carsla.net)
  • Posting of Answers (October 28 by 5pm)
  • RFQ Due (updated submission deadline: by 4:00 PM on November 11 to rfq@carsla.net)
  • Panel Review (late November)
  • Contracts Awarded (December 2016 – January 2017)
  • Planning Phase (January, February, March 2017)
  • Roll Out of Installations and Activities (April, May, June 2017)
  • Wrap-up and evaluation of efforts (July, August, September 2017)

 

Funding for this program was provided by a grant from the California Office of Traffic Safety, through the National Highway Traffic Safety Administration.

Vision Zero featured on LA GeoHub Launch

Mayor Eric Garcetti and Esri President Jack Dangermond today unveiled the City of Los Angeles’ new GeoHub — one of the nation’s most complete collections of urban map data. The GeoHub builds on Mayor Garcetti’s third Executive Directive, which created L.A.’s first open data portal. By making more than 500 types of map data available to residents, city workers, and private industry, the GeoHub helps Angelenos better understand their communities, and City departments better coordinate construction, road paving, and public safety efforts.

geohub_1Explore the L.A. GeoHub at http://geohub.lacity.org.

 

The Los Angeles GeoHub was created in collaboration with Esri, the world’s leader in geographic information systems (GIS) technology. Built on Esri’s ArcGIS platform, GeoHub pools map data layers from more than 20 different departments — allowing users to create living maps and build custom applications to solve pressing challenges and optimize city services.

For Vision Zero Los Angeles, we created a featured Story Map, showcased on the GeoHub, that displays some key datasets that inform the Vision Zero approach. We know that, on average, every year more than 200 Angelenos lose their lives while traveling on city streets. The Vision Zero philosophy holds that these deaths are both unacceptable and preventable, and takes a data-driven approach to reducing severe and fatal injuries.  With this Story Map, we demonstrate that people walking and bicycling in Los Angeles are over-represented among traffic deaths. Also, communities with the most need are also areas where there are high density of fatalities and severe injuries among people walking and biking.

 

geohub_2

Vision Zero App for LA GeoHub displaying data on fatal and severe injuries

 

The L.A. GeoHub is an important pillar in Mayor Garcetti’s broader strategy of using technology and data to delivery transparency, efficiency, and community engagement. For Vision Zero Los Angeles, we look to the GeoHub as an important tool to share and build comprehensive transportation and health databases for goals of Vision Zero- outlined in our Executive Directive #10.

 

Los Angeles Recognized as Vision Zero Leader

Today, Los Angeles was selected as one of 10 leading cities to participate in a new national program to advance Vision Zero, the goal of eliminating traffic fatalities and severe injuries among all road users. Mayor Eric Garcetti launched the Vision Zero Los Angeles initiative on August 24, 2015 by signing Executive Directive #10, declaring safety to be the number one priority in designing and building our streets and sidewalks.

This new Vision Zero Focus Cities program was launched today by the Vision Zero Network, a national collaborative campaign aimed at advancing this shift towards safety, health, and equitable mobility for all. In addition to Los Angeles, other cities included in this program will be: Austin, TX; Washington, DC; New York City, NY; Boston, MA; Chicago, IL; Fort Lauderdale, FL; Seattle, WA; Portland, OR; and San Francisco, CA.

“Los Angeles is proud to join the Vision Zero Focus Cities program,” said Seleta Reynolds, General Manager of the Los Angeles Department of Transportation and President of the National Association of City Transportation Officials (NACTO). “Our shared goals to stop traffic deaths are ambitious and urgent.  We will get there faster together by learning from one another.”

The 10 cities were chosen based on their positions as – or expectations to become – national leaders in Vision Zero. Additionally, they were required to demonstrate a commitment to work collaboratively with their peers to improve upon their traffic safety efforts and serve as models for other cities.

“We recognize Los Angeles’ leadership in being an early-adopter of Vision Zero and dedicating its staff and resources toward prioritizing safety for all who are walking, bicycling and driving,” said Shahum. “We know that Los Angeles is serious in its commitment to reach zero traffic fatalities and severe injuries, and we commend their willingness to partner with peers in other Vision Zero cities to make greater progress not only locally but across the nation in safe streets for all.”

Lead participants in the Focus Cities program will include representatives of each city’s Mayor’s Office, Transportation Department, Police Department, and Public Health Department. In addition, there will be a concurrent track for collaboration among leading Vision Zero community advocates from each of the Focus Cities.

“Los Angeles Walks applauds the Vision Zero Network for launching the Focus Cities Program, and comments the City of Los Angeles for its inclusion,” said Deborah Murphy, founder and Executive Director of Los Angeles Walks, a pedestrian advocacy organization. “Every year in Los Angeles, over 200 people are killed on city streets – almost half of them while walking and biking. There is no time to spare when it comes to implementing better street design, targeted education, and strategic enforcement that creates safe, equitable walking environments and saves lives.”

To learn more about the Focus Cities Program, see http://visionzeronetwork.org or contact Leah Shahum at leah@visionzeronetwork.org

To learn more about the Los Angeles Vision Zero Initiative, see http://visionzero.lacity.org/ or contact visionzero@lacity.org.